Week 11 Part 1
Repeated Emails: For our company: AmericanTee, we are not consistently coming out with a lot of content and apparel. So, it would be appropriate to send a newsletter whenever we have new apparel coming out or any kind of new information about our company.
Newsletter Information: Content idea's are always a great way for the customer to view and recognize why you (companies) have created the content you created. For example, our company: AmericanTee could come out with a new tee-shirt design. Not all customers, but some customers would like to know the inspiration behind creating what we created. Another example that could produce a lot of money would be a limited time offer. Some content ideas that AmericanTee would email to its returning customer list could be: new designs, reasons behind those designs, and special time offers.
Newsletter Information: Content idea's are always a great way for the customer to view and recognize why you (companies) have created the content you created. For example, our company: AmericanTee could come out with a new tee-shirt design. Not all customers, but some customers would like to know the inspiration behind creating what we created. Another example that could produce a lot of money would be a limited time offer. Some content ideas that AmericanTee would email to its returning customer list could be: new designs, reasons behind those designs, and special time offers.
I think all those newsletter ideas are great! It will constantly advertise but yet still give a variety and reasons to stay tuned. I also think only sending new emails when there are new things is a good idea as well so customers don't feel like they are being spammed but rather just staying updated with new AmericanTee info.
ReplyDeleteIt's a great idea to only send emails when there are new things being offered and I love the idea of telling the inspiration behind what was created. It can give customers a personal connection to your product and make them feel like they understand and connect with the brand.
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